Gangnam Type: The District Guiding The Smash Strike

It really is straightforward to neglect that the ‘Gangnam’ in PSY’s viral web hit is a place, also. Poi-Yun Wan requires a nearer search at the ‘Mayfair of Seoul’.

Unless you’ve got been residing underneath a rock for the previous few months, you’re possibly familiar with the frustratingly-catchy conquer of PSY’s worldwide strike, Gangnam Fashion. Like it or not, the Korean rapper’s ‘horse-galloping’ dance moves have turn out to be etched into our recollections.

Preposterous dancing apart, the tune has reached two fairly amazing feats: it is entered the Guinness E-book of Globe Information as the most-appreciated YouTube video at any time, and it really is the first Korean track to reach variety one not just in the Uk, but in much more than thirty nations close to the world.

Listen to PSY’s lyrics and he’s obviously poking enjoyable at Gangnam, a district in Seoul. Or much more particularly, its citizens. Outside the house of South Korea however, the location is largely unidentified – so what precisely is all the fuss about?

Gangnam was not often a place of wealth and revelry. As recently as the 70s it was a spot of relative obscurity occupied by farmers, who offered their land to make way for new developments. Rapidly ahead 40 a long time and voilà, welcome to South Korea’s Beverly Hills.

Step inside of Gangnam these days and expect to be surrounded by folks dressed in branded clothing, socialites carrying designer bags worth an typical South Korean’s month-to-month income, chauffeurs escorting the abundant all around town in exclusive cars, and men and women with so significantly bling they would glow even if there was a power reduce…

But it truly is not just the people of Gangnam that are nicely suited and booted – the buildings and attractions belonging to the location also engage in their element in including to the decadence associated with the neighbourhood. Apart from the amazing Bongeun Temple, which is effectively worth a pay a visit to, the spot is described by gleaming large-rises and vibrant lights. Those seeking to see a much more legitimate aspect of Seoul will require to cross the river.

Employing a Seoul travel guidebook and map, it will be easy to find 1 of Gangnam’s most swanky areas, Teheranno Road. The regional headquarters of some of the biggest names in the company globe, like Google, are based in this region. The district is also a buying haven for shopoholics with an enough of stores positioned on the streets of Apujeong to Cheongdam-Dong and in the well-known COEX Mall, the greatest underground purchasing centre in Asia.

Of course, Gangnam wouldn’t be without having the ‘style’ if not for the rows of designer shops beckoning punters in. 강남오피 line the streets of Garosugil coupled with an abundance of magnificent espresso shops, since consuming espresso, especially pricey coffee, is an additional way the wealthy showcase their prosperity.

The streets of Gangnam are lined with elegant nightclubs. Popular DJs flock listed here to entertain the youthful and rich as they get together, or certainly ‘gallop’, by way of the night. In addition to becoming a haven of wealth, Gangnam gets publicity from yearly festivals these kinds of as the Gangnam Trend Pageant. The subway stations and close by attractions of the neighbourhood, in the meantime, highlighted in The Bourne Legacy starring Jeremy Renner and Rachel Weisz.

So there you have it – regardless of no matter whether you are having PSY’s digs at Seoul’s wealthiest district with a pinch of salt or attempting to erase the embarrassing graphic of the key minister trying the ‘horsey’ dance from your head, Gangnam’s people are most likely sitting down comfortably in their luxury cars and sipping a cup of deluxe coffee even though soaking in all the fame and glory.

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